Abominable Labs approached Nemo Design with a game-changing technology for the ski and snowboard industry: a goggle lens that doesn’t fog. The opportunity to be involved with this project from a very early phase allowed us to help this team bring a consistent vision to life across literally every touchpoint from product concept and naming all the way through to their launch in market. With a small team at Nemo Design, and a limited budget, we built their business strategy, successfully funded Kickstarter campaign, brand identity, online experience, and partnered with PR and digital agencies to manage their social presence online.

A few of the many awards their product has recently received include “Gear of the Show 2015 (SIA)” from Outside Magazine and “Top 10 Snowboard Products from SIA 2015” from TransWorld Snowboarding.